Light it Up: Why You Should Consider LED Signage
October 2nd, 2019These days, no business’ branding is complete without illuminated signage, and no illuminated signs quite compare to the reliability of LED signs. Illuminated signage is vital for maximum brand visibility. Businesses of all sizes around the world rely on LED signage every day to give their on-site branding a pop, including right here in New Zealand. LED-illuminated signs offer you a great opportunity to get a leg up on your competition. Don’t pass it up!
If you’re still on the fence about the value that LED signs could bring to your business, you’ve come to the right place. Learn its five biggest benefits here!
1. Eye-popping visibility
LED signs are among the most vibrant signage solutions you can choose. Bright and colourful, these signs can remain turned on 24/7, announcing your brand to passers-by even outside trading hours. Typically, these signs are placed in areas where there is a lot of foot or vehicle traffic. They can draw attention, inspire a passerby to stop in, and improve brand awareness.
Illuminated signs give you the power to create a powerful and memorable brand identity, through exterior signs easily visible from the road and interior signage that commands a room. Set the tone with illuminated signs that leave a lasting impression and set yourself apart from your competition.
2. Versatility
Illuminated signage can be specially crafted to meet virtually any branding needs. LED signs can be made in a wide range of shapes, colours, and sizes, from multi-coloured lettering as wide as your building to a simple illuminated logo behind your reception desk. LED lighting is long-lasting and encased in weather-tight sign casing, making it great for external signs that have to withstand New Zealand conditions. Importantly, LED signs are just as functional in broad daylight as they are at night, giving your business a truly professional polish.
3. Eco-friendly
LED lights are among the longest-lasting lights available today. Because LED bulbs are so low maintenance, they also provide an eco-friendly option for you to establish your brand identity. In fact, a 15W LED light bulb uses about less energy than a standard fluorescent bulb, which is similar in brightness. Additionally, LED bulbs are rated to last as long as 50,000 hours, several times longer than a standard neon bulb (which also contain some nasty chemicals). Even left on 24/7, an LED bulb should last over five and a half years!
4. Cost-efficient & low maintenance
Due in part to their eco-friendly resilience, LED bulbs are a terrific value. They seldom require replacement and never lose the lux of their colour. Once they’re up and running, you will barely ever need to think about them! Don’t settle for cheaper Chinese imitations which are known to fail or, worse, become a hazard.
5. Credibility
LED signs have a sleek, professional look to them, giving your business genuine credibility. They show not only that your company takes its marketing potential seriously, but that you’ve been successful enough to invest in things like illuminated signage to expand on the competitive advantage carved out by your quality goods or services.
Let your business shine
A great LED sign depends on great design and quality production. Sign Foundry is New Zealand’s most trusted signage solutions manufacturer. We’ll work with you to understand your brand and develop a signage strategy that will help your business reach its potential. Don’t settle for anything less than the best. Contact Sign Foundry today to talk to our signage experts.